Brand identity and vision

With all humility, it comes to us from the botanical illustrations of Brother Marie-Victorin. This renowned botanist and great man of science left us a precious legacy: La Flore laurentienne, published in 1935, a richly illustrated herbarium representing the first comprehensive inventory of Quebec’s flora.

It’s no surprise that Marie-Victorin was also the founder of the Montreal Botanical Garden!

A minimalist and elegant brand image...

Since our beverages are plant-based and inspired by Quebec’s flora, it was only natural for us to proudly display botanical illustrations on our packaging. Once again, with the intention of highlighting the Nordic essences found in Harrington beverages—because, as they say, a picture is worth a thousand words!